Financial advisors can take a personalized planning approach with their clients by working side-by-side with a brokerage general agency.
Financial advisors play a critical role in helping clients achieve their financial goals by providing sound advice when it comes to managing wealth and risk. One area where financial advisors can provide added value is by taking a comprehensive financial planning approach with their clients. A more personalized investor experience can be offered in various ways. One addition is through the help of a brokerage general agency (BGA). Golden State affiliated advisors have the advantage of working with a BGA to help them source the right strategies for clients when it comes to life insurance, annuities and long-term care insurance.
What is a BGA? Simply put, they are a third-party company that a financial advisor can lean on to be knowledgeable with all insurance companies and their products. They offer insight and advice on the most appropriate products for their clients. The BGA stays apprised of all the competitive options in the insurance industry, so financial advisors can focus on their client relationships. When it comes time to discuss insurance with clients, the financial advisor leverages the BGA for their expertise.
Here are some advantages of working with a BGA: